Barilla

Background information The history of Barilla, the world leader in the dry pasta market, is the story of four generations of family success, originating in a late 19th-century baker’s shop in Parma. It is also the story of its patron, Pietro, who was forced to sell the company to Americans during the difficult period of…

Mediobanca

Background information Mediobanca, the once upon a time powerhouse of Italy’s financial and corporate system, has lost most of its grip on financial and corporate Italy, as Unicredit and Intesa emerged as the two new pillars of the Italian banking landascape while the big global investment banks from Germany, France and the US massively entered…